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Thom Rainer: Who are the Millennials?

January 17, 2011

I have identified Millennials to be those born between 1980 and 2000, primarily on the basis of clear spikes in the number of live births during these years. The research for the book specifically examined older Millennials—those born between 1980 and 1991. This representative sample has given us a clear look into who the Millennials are.

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